Education Theme WordPress Archives - CactusThemes Official blog

The advantages of responsive theme | WordPress site development

October 14, 2015

Responsive design is an approach to web design, which is aimed at crafting websites to provide an optimal viewing and interaction experience. It is easy reading and navigation with a minimum of panning, resizing and scrolling through variety of devices from desktop to mobile phones.

A responsive design adapts the layout to the viewing environment by using fluid, proportion-based grids, CSS3 media queries, flexible images and more.

So, what is a responsive education theme WordPress? It is a education theme WordPress that has responsive layouts and is able to display well on any device, from desktops and tablets to smartphones. With the recent trend of responsive web design, designers are creating more responsive education themes for WordPress.

Advantages of a responsive education theme WordPress

Excellent User Experience

While content is the foremost success metrics, user experience enable visitors to consume content on any site through the device of their choice and preference anytime. So a responsive education theme WordPress is to provide the optimal user experience irrespective of whether they use a desktop computer, a smartphone, a tablet or a smart TV. Using a responsive education theme WordPress will satisfy busy users and wide-awake college students who want to access to your site anytime, as well as any visitors who want to access your website from their favorite devices, which have no scrolling and resizing.

Cost Effective

By using a responsive education theme WordPress, you have no longer to maintain two separate web addresses for your school site (one for web and anther for mobile). It’s important to compare the advantages of having single site that conforms to the needs of all devices with having two separate websites. One website is cheaper than two and it’s important if you pay attention to saving.

Also, mobile sites do not offer advanced navigational techniques like traditional websites. This is not convenient for the site visitors; as a result, they leave your site and check out the competitors’ ones. Responsive WordPress theme for education helps you solve that problem and enhance SEO efforts by allowing your visitors to direct to a single site no matter what device they use.

Recommended By Google

According to Google, responsive web design is its recommended mobile configuration. Thus, using a responsive education theme WordPress will help to improve your site’s Google ranking.

In particular, a site with responsive design has only one URL and the same HTML regardless of device, which makes it more efficient and easier for Google to crawl, index and organize the site content. It is in contrast to a completely separate mobile site: the mobile site’s URL and HTML is different from its desktop counterpart, which requires Google to crawl and index multiple versions of the same site.

Furthermore, content displayed on one website and one URL is much easier for users to share, link to and interact with than content displayed on a separate mobile site.

Easy To Manage

If you have two separate sites for desktop and mobile, this means that you need to have two separate SEO campaigns. Obviously, managing one site and one SEO campaign is much easier than managing two sites or two SEO campaigns. This is an important advantage that responsive education theme WordPress brings to you.

With the development of education theme WordPress is taken to a new level and able to satisfy the needs ò almost educational organizations. So, it’s time for you to start!

Featured, WordPress Tips

Four useful tips to optimize images in an education theme | WordPress

August 29, 2015

Images are often considered one of the best parts of WordPress sites, including educational ones. They set the mood, catch the eyes and even invite emotions.

However, images are often the biggest files on a server so they may affect the loading speed of the site. To solve this problem, this article introduces four favorable tips to optimize all images uploaded to your site as well as used by your WordPress education theme, WordPress plugins.

1. Choose the Suitable Image Format

JPEG format is usually the best choice for photos when you’re on a bandwidth budget. In fact, you can see almost no visible difference between PNGs and JPEGs. However, the PNG is much larger than the JPEG. Also, remember that every time you edit and save a JPEG image, you lose a little bit of the original image quality.

If an image contains typography, or is a screenshot or any other form of computer-generated images, then it is better to choose PNG or SVG format. Besides, GIF format is the good choice for animated images.

2. Keep the Original Image File

To optimize images in education center WordPress theme, it would be better if you experiment with different compression options. Nevertheless, always remember to keep the original images safe as some time when the file is compressed, you cannot undo the change. This might be a simple tip that helps you save time.

3. Use the Best Retina Format

Retina technology displayed huge picture quality benefits but created a couple of problems for us. Typical monitors use 72ppi while a Retina display ranges 150 to 300 ppi. This makes images and fonts more beautiful and makes larger image files and reduces page loading time, especially with mobile devices.

The good new is that the human eyes actually pick up different in quality on Retina devices after compression. A huge JPEG saves at a high compression rate that can look better than smaller image at reduced compression when you resized your page.

Another way to solve the problem is to create a second version of your image file at double size. For example, a 100 x 100 px image at 80ppi will need to become 200 x 200 px, then resized back to 100 x 100 in your page, or increased to 160ppi.

4. Use a Compression Tool or Plugin for WordPress

There are some choices for education center WordPress theme when you think about automating image compression. Here are a few of many great compression tools available on the Internet.

TinyPNG

This is the best tool to take the hard work out of compressing PNG images. You just need to upload your images and download the free compressed version. You can upload 20 images with maximum size of 5MB. There are some great TinyPNG plugins for WordPress.

WP Smush.it

This is a great WordPress plugin that helps to reduce image sizes and speed up page loading time.

EWW Image Optimizer

This is also a good plugin but you need to take note of the warnings. For example, when you have compressed a GIF, you can’t edit it again.

Featured, WordPress Themes

Tips for Marketing Education Theme WordPress

August 14, 2015

Designing and building an education theme for WordPress might be an easy work but marketing that product can be frustrating. The followings are top tips for promoting your education WordPress theme.

1. Free Channels

The best free channel to promote your product is to access WordPress.org and release a free version of the education theme. WordPress Theme Directory will help you introduce the free theme to those who want to upgrade to receive support or advanced features if you offer the product’s professional version. They might take interest in your product so they will look into other items.

Also, you should keep the free theme updated in order to retain users.

2. Press Releases

By press releases, I mean contacting the relevant blogs and sites. Craft an email and send it over. Here are some useful tips for your email:

Make it personal, and don’t use the wrong person’s name or site name in the subject!

Don’t use marketing language; write an email in plain English explaining about your product.

3. The Dashboard Upsell

If you are introducing a free education WordPress theme, you can have a lot of way to upsell the user to your premium offering. One way is adding information to the setting page to introduce your premium products, or adding some news about your company to a dashboard widget. There are some ways to reach user in dashboard by keeping it tasteful and non-intrusive.

The above is Yoast’s SEO plugin settings screen – he is advertising his products and review service.

4. Develop a Newsletter

Build a newsletter before you launch your new education theme for WordPress. There is no better way of introducing your new product and features than in mail box. You should get a holding page up and start tweeting news and updates to get a pre-launch list. This is a great way to build some initial buzz. Then you can keep building the list by having a signup on your site. When someone buys your product, you send an email asking them to join your list.

5. Sponsored Reviews

A lot of blogs are offering a paid review service for a few hundred dollars. Therefore, if you don’t take interest in free coverage, you can book sponsored reviews to get some coverage for your education WordPress theme.

Another reason why you should choose sponsored reviews is that the post stays there permanently so when you pay for it, you will continue to see leads for the long term as it is picked up by search engines.

6. Be Patient

As you know, building sales and awareness of your company might be a slow process so you should be patient.

Building a blog can be one of the slowest types of websites. It takes many years to see the results and it also takes number of years to build a good product. You can reinvest profits back into advertising and marketing to take short cuts.

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